Caribbean · North America · Southeast Asia · Global
Every extraordinary event starts with one conversation.
From artist development and club promotions to celebrity fundraisers, milestone celebrations, dance workshops, comedy showcases, and government-commissioned tours — VEGI has spent over two decades as the behind-the-scenes force for entertainment's finest. Toronto-based. Globally proven.
Long before Valero Events Group had a name, our founder was already the force behind the scenes — supporting artist development, producing comedy showcases, orchestrating celebrity milestone events, and running club promotions across North America. Whether planning, consulting, or powering other industry professionals from behind the curtain, the commitment to excellence was always the constant.
From Toronto, she built a reputation that quietly crossed borders. From a government-commissioned USA Army promotional tour and celebrity dance workshops, to fundraising galas, rock concert launches, and esports productions spanning three continents — through every chapter and every person who came and went along the way, Catherine never gave up on her vision; not for recognition, but because she knew what was possible when the right expertise, the right connections, and genuine passion for the craft come together in service of a client's dream.
Today, Valero Events Group Inc. brings together a curated network of industry professionals who share one standard — excellence in every detail.
To be Canada's leading event management firm with a global presence — creating extraordinary experiences while giving back to the communities we serve.
To build a worldwide team of passionate professionals who create experiences that leave a lasting mark — and a platform that amplifies the social causes we believe in. We are not just an event company. We are a movement.
We are not here to be the loudest name in the room. We are here to be the most trusted — the team that turns your vision into reality while making the world a little better in the process.
We operate with complete transparency. No hidden costs, no surprises — just straightforward communication and honest partnerships from day one.
From budgets to timelines, we keep our clients informed at every step. Trust is earned through openness, and we never stop earning it.
Great events require great collaboration. We work as an extension of your team, bringing together the best talent and vendors to bring your vision to life.
Success means nothing if we don't give back. Every signature event we produce includes a charitable component, strengthening the communities we appreciate and call home.
Strategic brand positioning and experiential marketing that turns events into lasting impressions. Product launches, rebrands, and campaigns — we align every touchpoint with your brand story and business objectives.
Inquire →Exclusive, high-profile events for celebrities, entertainers, and public figures — executed with the discretion, sophistication, and flawless detail that top-tier clients expect and deserve.
Inquire →From the first spark of an idea to a fully realized event concept. We build the entire vision before anyone else sees it — themes, flow, experience design, and storytelling that make your event truly unforgettable.
Inquire →Polished, on-brand corporate experiences — galas, conferences, product launches, team milestones, and VIP events executed with precision, discretion, and a creative edge that sets you apart.
Inquire →Large-scale esports event production and gaming activations — including our flagship partnership with Global Gaming Olympics, spanning markets across Canada, Asia, Abu Dhabi, Europe, and the Philippines.
Inquire →End-to-end production management for events of any scale. Venue sourcing, vendor coordination, budgets, timelines, and flawless day-of execution — we handle everything so you are fully present for every moment.
Inquire →Athlete partnerships, sports event production, and marketing campaigns built for the competitive arena — combined with direct access to a curated network of entertainers, athletes, and celebrities built over three decades in the industry.
Inquire →They didn't just execute our vision — they elevated it. The team's connections and professionalism made all the difference. Our time in Manila was unforgettable.
Bokeem Woodbine Actor · Fargo · Spider-Man: Homecoming Hollywood, California · 2023Working with Catherine and her team was seamless from start to finish. Their attention to detail and industry knowledge is unmatched.
Damion Hall Singer · New Jack Swing Group, GUY Los Angeles, California · 2018Every great event begins with a conversation. Share your vision and we will be in touch within 48 hours.